Volume 10, Number 44 — March 24, 2021
Dear Healthcare at Home Colleague,
Our monthly "Meet the CEO" series continues in this issue with a conversation with Savii Chief Executive and Chief Technology Officer Ashley Wharton. We were joined by Senior Director of Business Development, Jenna Schwartz. We talked about many of the problems facing private duty home care today: staffing, interoperability, care coordination, competition, and more. I promise an informative 30 minutes.
Join us on video with this link, or listen to the audio-only version on our SoundCloud channel by clicking here.
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IBM and McAfee have issued warnings about renewed cyber attacks that target healthcare providers. Taking advantage of the world's focus on COVID, the attackers have gone beyond ransomware. Now they not only lock up your data and demand ransom, but they also threaten to release it to the public. We offer some of IBM's defensive suggestions in "Cyber Security Threats to Healthcare Growing Stronger."
Home care attorney Elizabeth Hogue offers a guest essay about the need to be prudent when using liaisons and care coordinators. Some regulators may see too much assistance to hospital discharge planners as an illegal kickback. Elizabeth's advice is found in "Fraud and Abuse in the Form of Free Discharge Planning Services."
We were intrigued when we read about WellSky's acquisition of CarePort Health, so we interviewed CEO Dr. Lissy Hu. Her rise from medical school student to CEO is as interesting as her description of her software platform that coordinates patient care transitions. Meet Dr. Hu in "WellSky Acquires CarePort Health."
Guest author Cheryl Petelkis brings her longtime sales training experience to bear with an explanation of the importance of grit in home care sales. See "Why Does A Student with an Average IQ Still Get an A?"
Lastly, I take a look at the way CMS responded to the pandemic by loosening telemedicine reimbursement rules for physicians only and offer an opinion on why the agency's ongoing regard of home health as costly and untrustworthy is illogical and inconsistent. My opinion piece is called "CMS's Reason for Not Reimbursing for Telehealth Does Not Hold Water."
Still need help with your Medicare cost report? Join John Reisinger, CPA, on March 31 for a free webinar sponsored by KanTime: "Key Tips for Success regarding the Medicare Cost Report." Scroll down for details and a link to registration.
Little by little, live conferences are coming back. This week, we heard that the NAHC Financial Managers meeting will take place August 1-3 in Chicago, and the Colorado home care association is shooting for October. And of course we told you before that Homecare 100 is scheduled for the end of June in Miami. Things are looking up. If you know of other in-person events, please let us know. For myself, I am looking forward to getting my second vaccination shot this weekend.
Have a great week. Keep making a difference!
Cyber Security Threats to Healthcare Growing Stronger
For the CIO and SysOp: Cybercrime, especially ransomware attacks, grew exponentially during the pandemic and are predicted to continue. Here are some defensive recommendations from IBM's "X-Force" cybersecurity division.
Fraud and Abuse in the Form of Free Discharge Planning Services
When coordinators and liaisons perform services that discharge planners are supposed to perform, enforcers may view these services as kickbacks to referral sources in the form of free discharge planning services. Guest author Elizabeth Hogue, Esq. tells you how to avoid suspicion of wrongdoing.
CMS's Reason for Not Reimbursing for Telehealth Does Not Hold Water
Opinion: When it comes to gaming the Medicare payment system, HHAs are amateurs compared to physicians and hospitals.
Why Does A Student with an Average IQ Still Get an A?
Sales stars are made, trained, nurtured, and rewarded, not born. Guest writer Cheryl Peltekis explains the difference.
WellSky Acquires CarePort Health
Latest WellSky acquisition positions the company to specialize in care coordination. We interview CEO Dr. Lissy Hu, who created CarePort while still in medical school.
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During the 3rd Quarter of 2023, web sites of the above advertisers were visited by home care and hospice executives and staff 11531 times. To inquire about placing your message here, contact: Kristin@rowanresources.com As of this date, approximately 41,096,000 Baby Boomers have become Medicare eligible. |
Last Week's Most-Read Stories:
MedPAC Recommends Pay Cuts for Home Health, Hospice
January 2022 - The CMS Primary Care First Model Begins!
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2021 Home Care and Hospice Conference and Expo *
National Association for Home Care and Hospice
Date: October 3-5
Venue: New OrleansSadly, this conference has had to be postponed, due to the hurricane in New Orleans and COVID situation in Louisiana.
FREE WEBINAR: Targeted Probe & Educate: Where Do You Stand?
Presented by: Healthcare Synergy
Featuring: Michael Tidd, COS-C, HCS-D, HealthCare Synergy Clinical ManagerDate: Wednesday, November 3
Time: 11:00 am PDT / 2:00 pm EDT
Overview:
Targeted Probe and Educate is a CMS initiative to seek a better understanding of agencies practices in order to protect the Medicare funds. Agencies self-identify themselves and request reviews by their actions and the data they provide to CMS. Are you aware of the signals you might be sending and how to protect yourself?
Objectives:
Speaker:
Michael Tidd has over 19 years of experience in the Home Care Industry and is a frequent speaker at HealthCare Synergy Workshops and Webinars. He is a Software Developer, LVN and Certified in ICD-9/10 Coding and OASIS (COS-C, HCS-D). As the Clinical Manager for HealthCare Synergy, he directs the Outsourced Management Services, assists in directing the development of the Healthcare Assistant Web Edition, oversees the Clinical Documentation Auditing provided to clients and directs the Clinical Form Development for the Healthcare Assistant Web Edition. Michael continues to educate agencies in the ongoing regulations that CMS produces, the proper application of the Medicare Conditions of Participation and completing timely, accurate and defendable clinical documentation to survive in the current Medicare Reimbursement Model.
FREE WEBINAR: Admit more Patients & Stop Nursing Burnout!
Presented by: OperaCare
Date: November 10
Time: 1:00 pm EST; 10:00 PST
The nursing shortage is getting much worse and will most likely impact your business if it has not already.
During this event we will demonstrate how to complete an entire OASIS in approx. 60 minutes or less. This includes ICD-10 coding, entry and revision of medication’s, all the OASIS items, and Quality Assurance while the nurse is with the patient in the home.
The result: Eliminating 100% of after-hours documentation, increasing clinical productivity, and reducing your labor costs.
The Benefit: The ability to significantly increase your recruitment and retention efforts by providing your clinicians with a sane and humane work life balance.
20th Annual Northeast Home Health Leadership Summit
Sponsored by: State Associations of Connecticut, Maine, Massachusetts, New Hampshire, New Jersey, New York (HCA), New York (HCP), Rhode Island, VNAs of Vermont
Dates: January 17-19
Venue: Revere Hotel, Boston
Homecare 100 *
Presented by: Lincoln Healthcare Leadership
Date: January 22-25, 2023
Venue: Ritz-Carlton, Orlando, Grande Lakes, FL
Registration Information
Shine Your Light
Illinois HomeCare & Hospice Council Annual Meeting and ExpositionDates: April 9-10
Venue: NIU Naperville
FREE WEBINAR: CMS’ Proposed Hospice FY2024 Payment Rule: Implications for Agencies and the Hospice Community
Sponsored by NAHC
Featuring: Theresa Forster, Katie WehriDate: April 11
Details and Registration
Time: 12:00 - 1:30 EDT
Description: In addition to routine annual payment changes, CMS proposed FY2024 Hospice Payment Rule, issued on March 31, contains valuable updates on the Hospice Quality Reporting Program (HQRP). Perhaps most notable, the rule's deep dive into utilization trends signals an intensified interest in hospice care patterns, potentially inappropriate behavior in the hospice sector, and program integrity concerns. Join two of NAHC's hospice experts as they detail proposed changes, including a new requirement that hospice certifying physicians be Medicare enrolled (or to have validly opted-out) and CMS' Requests for Information on hospice utilization and health equity, and examine their potential impact on hospice practice going forward.
Faculty: Theresa M. Forster, NAHC VP for Hospice Policy & Programs
Katie Wehri, NAHC Director of Home Health & Hospice Regulatory Affairs
WEBINAR: Audits: What to Do
A 90-minute Lunch & Learn Audio Conference by Elizabeth E. Hogue, Esq. Health Care Attorney
Date: Thursday, April 6
Encore date: April 13
Time: 1:00 - 2:30 EDT
On-demand recording available 24/7
Option to purchase recording and handoutsInformation and Registration
Audio-Conference Description: Home care providers of all types; including home health agencies, private duty agencies, hospices and HME companies; remain targets of audits by various regulators, including but certainly not limited to United Program Integrity Contractors (UPICs). The results of these audits can be devastating because they may threaten the ability of providers to remain in business, especially when overpayments are extrapolated to millions of dollars. Audits of all types must be taken seriously and providers must take action to close audits as quickly as possible! The first thing providers must do is to review records requested by auditors.
- What must providers do when reviews show deficiencies in documentation?
- When and how can providers amend or supplement records prior to submission to auditors?
- Should providers send summaries to auditors along with patient records?
The purpose of this teleconference is to give providers detailed steps to follow to avoid adverse consequences of audits. Examples of common issues targeted by auditors will be provided and there will be time for questions and answers.
Rise Above!
Michigan Home Care & Hospice Association Annual Conference
Dates: May 3-5
Venue: Grand Traverse Resort & SpaThe theme for the Conference is “RISE ABOVE” a fitting recognition of the challenges our industry and each of you overcame in your personal lives and professional careers to navigate the challenges of the past three years.
The MHHA conference presents an opportunity to meet new friends and reacquaint with peers. What better place to rise above, than at the spacious and beautiful Grand Traverse Resort & Spa? This conference has a little bit for every service line and discipline. Wednesday offers a track for Volunteer Managers and Thursday offers a track for Palliative Care as well as many other sessions for Certified Home Health, Hospice, DME and Private Duty Home Care.
Home Care Innovation Forum*Presented by: The Influence Group
Dates: June 4-6
Venue: Park Hyatt Aviara
City: Carlsbad, CAFeatured Speakers:
- Mark King, CEO, Taco Bell
- Darryl "DMC" McDaniels
- David Causby, President & CEO, Gentiva
- Susan Benoit, CEO & President, CenterWell Home Health
- Bruce Greenstein, EVP, LHC Group
- Bill Dombi, President, NAHC
Partial list of topics:
- AI-enabled Remote Patient Monitoring
- Recruitment/Retention strategies
- AI and Automation for Better Hiring
- Developing an Effective MA Strategy
- The Future of Telehealth
- Taking on Risk
HI2: Home Care Innovation and Investment Conference *Presented by: Lincoln Healthcare Leadership
Dates: June 12-14
Venue: Swissotel
City: ChicagoFeatured Speakers:
- Vin Gupta, CMO, Amazon
- Patrick Conway, MD, CEO, Care Solutions
- Kevin Ban, MD, Global CMO, Walgreens
- Andy Slavitt, Founder, Town Hall Ventures, former CMS Administrator
leading ONE vision
Homecare Homebase User Group Meeting
Dates: June 12-14
Venue: Sheraton Dallas HotelClinical Education Credits
Nationally recognized speakers, eight clinical sessions. Clinicians are encouraged to sign up for the clinical sessions, but are free to jump between clinical and non-clinical topics. Clinical topics include a homecare focus on Wound Care, Value Based Purchasing, Clinical Leadership, conflict resolution, Quality Report, Oasis and more.Featured Speakers:
- Mark Scharenbroich: Award Winning Author, Emmy Award® Winner for an ABC TV special, National Speakers Association Hall of Fame Inductee, Golden Apple and Silver Screen Film award for his movie, "The Greatest Days of Your Life…(so far)," International film festival award winner.
- David Glickman: David has been a professional speaker and entertainer for over twenty years and has presented over 2000 programs. Before transitioning from "show business" to "speech business," he worked with everyone from Steve Martin to Ellen DeGeneres and performed at private parties for singer Gloria Estefan and former President Jimmy Carter. He also appeared on "Evening At The Improv" and several other national television shows.
2032 NAHC Financial Management Conference & Exposition
Date: July 16-18
Venue: Hilton Riverside, New Orleans
In addition to NAHC president Bill Dombi, featured speakers will include:
- Brent Korte, CEO, Frontpoint Healthcare
- Dexter Braff, MBA
- Jennifer Sheets, RN
- Mike Dordick
- Susan Benoit
- Zac Long, JD, MHA
- Melinda Gaboury, COS-C
54th Annual Meeting: "Bring Care Home"Presented by: Texas Association for Home Care & Hospice
Dates: August 28-31
Venue: Grand Hyatt Riverwalk
City: San Antonio
FREE Webinar: "The Role of the Hospice Physician in Organizational Compliance"Presented by: FEMA
Date: September 6
Time: 10:30 AM - 12:00 PM, EDT
Collaborating with the Administration for Community Living, the Substance Abuse and Mental Health Services Administration (SAMHSA) Office of Policy, Planning, and Innovation, and the Schoharie County, NY, Area Agency on Aging, the webinar is designed to equip organizations with strategies to ensure seamless service continuity during an emergency.
Home and Community-Based Palliative Care: Past, Present, and Future
NAHC and HHFMASeptember 28, 2023
2023 NAHC Annual Meeting & Exposition *
"One Voice, Many Stories"
October 15-17
Gaylord Hotel and Conference Center
National Harbor, MDKeynote Speakers:
- Ben Nemtin, New York Times bestselling author of "What Do You Want to Do Before You Die?"
- Summer Napier, NAHC Director of Grassroots Advocacy
- Bill Dombi, NAHC President
2023 National Home Care Conference*
Home Care Association of AmericaOctober 23-24, 2023
Hilton Chicago
Chicago, IL
Vision – Plan – Succeed: 2023 Leadership Conference
Association for Home & Hospice Care of North Carolina
October 29-31, 2023
Renaissance Hotel Ashville, NCFeatured speakers:
Bill Dombi, Melinda Gaboury, Tim Rogers, Nick Seabrook, Mark Sharp, Robert Markette, Mark Kulik, and more.
Ignite Your Revenue Engine - Virtual
HomeCareSales
November 1-3, 2023
Strategic Analysis and Provider Guidance
CMS CY2024 Final Rule Cuts to Home Health
Axxess
November 9, 2023
2 PM CST
Unlocking Home Care Agency Efficiency with AI
Virtual Workshop
Automation Edge
Nov 8, 2023
11 a.m. CST
Home Health Final Rule: Clinical & Financial Strategies for Success in 2024
McBee Associates
Nov 8, 2023
1:30 - 2:30 p.m. EST
Virtual
Automating Your Compliance Process in Home Care
AxisCare and CareAcademy
Nov 8. 2023
12 p.m. CT
Virtual
2023 Annual Conference – Hybrid Hospice & Palliative Care
Hospice & Palliative Care Association of New York State
November 13-14, 2023
Albany Marriott Hotel
Albany, NY
Call for Speaker Proposals
Association for Home & Hospice Care of North Carolina (AHHC) Annual Convention and Expo
April 7-10, 2024
Raleigh Convention CenterThe deadline to submit a proposal is November 15, 2023.
Understanding the CY 2024 Home Health Final Rule:
Your agency's path forward
WellSky
Nov 15, 2023
Presented by Cindy Campbell, MHA-Healthcare Informatics, BSN, RN, COQS, CHHCM
12 p.m. CST
Request for Speakers: 2024 Annual Conference
Indiana Association for Home Health Care
April 16-17, 2024
The deadline to submit proposals is November 17, 2023.
2023 Virtual Annual Conference
Virginia Association for Homecare and HospiceOpening Date:November 15
Safety Matters: Protecting Home Care Workers from Violence
National Association for Home Care & Hospice
Nov 29, 2023
3:00 - 4:00 p.m. EST
Rapid Competency and Quality Improvement Training
CMS
November 30, 2023
1:00 p.m. EST
Safety Matters:
Protecting Home Care Workers from ViolenceNational Association for Home Care and Hospice
Nov 29, 2023
3 p.m. - 4 p.m. EST
Turning Lemons into Lemonade: Developing resilience in the face of change
McBee
Dec 6, 2023
1:00 p.m. EST
CRM Showcase:Empowering Reps for Smarter, More Efficient Growth
Trella Health
December 12, 2023
12 p.m. EST
Don't be Late for Section GGPrepare now for the new Discharge Function Score
NetSmart
Dec 12, 2023
2:00 p.m. EST
CRM Showcase: Empowering Reps for Smarter, More Efficient Growth
Trella Health
Dec 12, 2023
12 p.m. EST
Excavate-Tell-Affirm
Brand Leadership Summit
Revealing Genius
Dec 7-15, 2023
1 p.m. - 2 p.m. EST
RCM Success Toolkit:
Insights for RCM Leaders
NetSmart
December 14, 2023
2:00 p.m. EST
Understanding, Identifying, and Overcoming Conscious and Unconscious Bias
Home Care Pulse
Ongoing
FREE Sample Course
Home Health and Hospice Summit
HealthCare Synergy
January 10, 2024
Renaissance Hotel
Long Beach, CA
Home Care 100*
Lincoln Intelligence Group
January 21-24, 2024
The Fairmont Scottsdale Princess
Scottsdale, AZ
AGILE: Axxess Growth, Innovation and Leadership Experience*
Axxess
April 21-24, 2024
Irving Convention Center
Dallas, TX
Annual Conference & Trade Show
Michigan HomeCare & Hospice Association
May 8-9, 2024
Radisson of Kalamazoo
2024 KHCA Annual Conference
Kentucky Home Care Association
August 14-15, 2024
Embassy Suites by Hilton Lexington/UK Coldstream
Lexington, KY
Insight2024
6th Annual Forum on Coding, OASIS & Quality
McBee
Aug 5-7, 2024
Sheraton Overland Park Hotel at the Convention Center
Overland Park, Kansas
Agency Amplify
HomeCareSales
Recurring
2nd Tuesday
*The Rowan Report will see you there.
Your state or national association meeting or webinar not listed? Send the details to Conferences@RowanResources.com using this format:
Conference Title
Sponsoring Association
Date(s)
Hotel or Conference Center, City, State
URL
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