Volume 11, Number 22 March  2, 2022



Dear Healthcare at Home Colleague,

We begin with an urgent message from the National Association for Home Care & Hospice this week. Please click on our lead article and read the appeal to contact your Representatives and Senators as soon as possible.

We Love Reader Feedback

The response to our recent report about the powerful comments made from the Home Care 100 stage was historic. We count clicks on articles and that one got about 10 times as many eyeballs as our usual weekly "most-read" story. It also generated some serious responses. Rather than print a couple of your letters, we decided to gather them and analyze them for our next issue. Here is a preview: "Physicians would say to the Home Health community, 'There is no more money; get used to it.'" If you were one of the few who missed that article and would like to read up before we publish our analysis, click below in our "Most-Read" column.

LHC Group Chief Strategy and Innovation Officer Bruce Greenstein was not the only featured speaker making waves at Home Care 100. We report this week on the comments of former CMS Administrator Seema Verma, now a WellSky board member. Free from her former title, she was a tad more forthcoming with her opinions about some of the regulatory limitations she had to endure for four years, and that Home Health and Hospice are still living with.

 

 

Attention IT Cybersecurity Managers

We are honored to have been chosen to publish an important security advisory by guest author Don Boxley, Jr., MBA. Don is the CEO of DH2i, a cybersecurity firm. He argues that ransomware criminals have figured out how to get around VPN connections and recommends a more modern solution. His excellent piece is titled "Healthcare Industry Huge Target for Cybercrime."

 

VENDOR NEWS

Not to confuse you, but we learned of two software company announcements this week: Axxess and Axis Care. The Home Health and Hospice software vendor Axxess announced a unique palliative care management system. The private duty vendor Axis Care has landed a huge national franchise as its newest customer. Click on our Vendor Watch column for details.

 

Still Struggling with Staffing Shortages?

We remain committed to doing everything we can to find staffing solutions for you, some designed to attract more applicants, some to keep good workers on board longer. Throughout 2022, we will be bringing new companies with new strategies into these pages, and we are seeking speaking engagements at state and national conferences so we can tell you about all the hidden gems we have found.

We know this is important to you. We presented an early version of this year's presentation in Colorado last fall, to a standing room only audience. The updated version will include additional technology products and personal video messages from their inventors or CEOs. Watch this page. We will let you know where we will be appearing as soon as we get our acceptance from each state.

 

 

Worth the Trip: AHHC 50th Anniversary Celebration

Registration has opened for the Annual Convention & Expo — and 50th birthday party — of the Association for Home and Hospice Care of North Carolina. "Building Tomorrow Together" will be held at the Raleigh Marriott Crabtree! This event includes a Hospice & Palliative Care Clinical Intensive (Sunday, 5/1), Main Conference (5/2-5/3), and a Population Health Day (5/4). Invited guests include NC Governor, Roy Cooper; NC DHHS Secretary Kody Kinsley; Secretary of NC Dept. of Military and Veterans Affairs, Walter Gaskin; Past AHHC Board of Directors Chairs; & other VIPs!

The Hospice & Palliative Care Clinical Intensive speakers include Michael Lalor, MD, MBA, CPE, FACHE, HMDC, FAAHPM, FAAPL, Chief Medical Officer, Trellis Supportive Care; Mark Fox, MD, FACP, FAAHPM, HMDC, National Medical Director, Kindred at Home-Hospice Division; Elizabeth Golding, DO, Medical Director, Cone Health Palliative Care Services.

After-hours activities will include a "Throwback to the 70's" themed 50th Anniversary Celebration. Other confirmed speakers include Humana CEO Bruce Broussard, NAHC President Bill Dombi, AHHC President & CEO Tim Rogers, NHPCO President & CEO Edo Banach, and two Senior Provider Relations Representatives from Palmetto GBA. CLICK HERE TO REGISTER

Have a safe, healthy week. Keep making a difference!

Editor signature
Tim Rowan



Urgent Call to Action to Help Hospice Providers
NAHC advocacy needs ALL in-home care providers to contact their representatives about telehealth for the hospice F2F recert.

Healthcare Industry Huge Target for Cybercrime
Guest author Don Boxley Jr. makes a case for replacing vulnerable VPN security with much stronger "Software-Defined Perimeter" solutions.

Former CMS Admin Delivers Mixed Messages
Seema Verma addressed this year's Home Care 100 audience with two contradictory messages.

Vendor Watch
— Interim choose Axis Care for private duty franchises
— Axxess introduces palliative care software solution



During the 3rd Quarter of 2023, web sites of the above advertisers were visited by home care and hospice executives and staff 11531 times.

To inquire about placing your message here, contact:

Kristin@rowanresources.com

As of this date, approximately 44,869,000 Baby Boomers have become Medicare eligible.

 

Last Week's Most-Read Stories:

Shock and Awe at Homecare 100
475 attendees too stunned to applaud.

Innovative Technologies Featured at Home Care 100 2022
Last week's Home Care 100 gathering concluded with demonstrations of seven new technology products. Whether you are Home Health, Hospice, or Home Care, at least two or three of them will improve your organization's operations.


Upcoming Events

20th Annual Northeast Home Health Leadership Summit

Sponsored by: State Associations of Connecticut, Maine, Massachusetts, New Hampshire, New Jersey, New York (HCA), New York (HCP), Rhode Island, VNAs of Vermont

Dates: January 17-19

Venue: Revere Hotel, Boston

 

Information and Registration


Homecare 100 *

Presented by: Lincoln Healthcare Leadership

Date: January 22-25, 2023
Venue: Ritz-Carlton, Orlando, Grande Lakes, FL

Registration Information


 

Shine Your Light
Illinois HomeCare & Hospice Council Annual Meeting and Exposition

Dates: April 9-10
Venue: NIU Naperville

Information and Registration


FREE WEBINAR: CMS’ Proposed Hospice FY2024 Payment Rule: Implications for Agencies and the Hospice Community

Sponsored by NAHC
Featuring: Theresa Forster, Katie Wehri

Date: April 11
Time: 12:00 - 1:30 EDT

Details and Registration

 

Description: In addition to routine annual payment changes, CMS proposed FY2024 Hospice Payment Rule, issued on March 31, contains valuable updates on the Hospice Quality Reporting Program (HQRP). Perhaps most notable, the rule's deep dive into utilization trends signals an intensified interest in hospice care patterns, potentially inappropriate behavior in the hospice sector, and program integrity concerns.  Join two of NAHC's hospice experts as they detail proposed changes, including a new requirement that hospice certifying physicians be Medicare enrolled (or to have validly opted-out) and CMS' Requests for Information on hospice utilization and health equity, and examine their potential impact on hospice practice going forward.

Faculty: Theresa M. Forster, NAHC VP for Hospice Policy & Programs
Katie Wehri, NAHC Director of Home Health & Hospice Regulatory Affairs


WEBINAR: Audits: What to Do

A 90-minute Lunch & Learn Audio Conference by Elizabeth E. Hogue, Esq. Health Care Attorney

Date: Thursday, April 6
Time: 1:00 - 2:30 EDT

Encore date: April 13
On-demand recording available 24/7
Option to purchase recording and handouts

 

Information and Registration

 

Audio-Conference Description: Home care providers of all types; including home health agencies, private duty agencies, hospices and HME companies; remain targets of audits by various regulators, including but certainly not limited to United Program Integrity Contractors (UPICs). The results of these audits can be devastating because they may threaten the ability of providers to remain in business, especially when overpayments are extrapolated to millions of dollars. Audits of all types must be taken seriously and providers must take action to close audits as quickly as possible! The first thing providers must do is to review records requested by auditors.

The purpose of this teleconference is to give providers detailed steps to follow to avoid adverse consequences of audits. Examples of common issues targeted by auditors will be provided and there will be time for questions and answers.


Rise Above!

Michigan Home Care & Hospice Association Annual Conference

Dates: May 3-5
Venue: Grand Traverse Resort & Spa

Registration and Information

The theme for the Conference is “RISE ABOVE” a fitting recognition of the challenges our industry and each of you overcame in your personal lives and professional careers to navigate the challenges of the past three years.

The MHHA conference presents an opportunity to meet new friends and reacquaint with peers. What better place to rise above, than at the spacious and beautiful Grand Traverse Resort & Spa? This conference has a little bit for every service line and discipline. Wednesday offers a track for Volunteer Managers and Thursday offers a track for Palliative Care as well as many other sessions for Certified Home Health, Hospice, DME and Private Duty Home Care.


Home Care Innovation Forum*Presented by: The Influence Group

Dates: June 4-6
Venue: Park Hyatt Aviara 
City: 
Carlsbad, CA


Information and Registration

Featured Speakers:

Partial list of topics:


HI2: Home Care Innovation and Investment Conference *Presented by: Lincoln Healthcare Leadership

Dates: June 12-14
Venue: Swissotel 
City: 
Chicago


Information and Registration

Featured Speakers:


leading ONE vision

Homecare Homebase User Group Meeting

Dates: June 12-14
Venue: Sheraton Dallas Hotel

Information and Registration

Clinical Education Credits
Nationally recognized speakers, eight clinical sessions. Clinicians are encouraged to sign up for the clinical sessions, but are free to jump between clinical and non-clinical topics. Clinical topics include a homecare focus on Wound Care, Value Based Purchasing, Clinical Leadership, conflict resolution, Quality Report, Oasis and more.

Featured Speakers:


2032 NAHC Financial Management Conference & Exposition

Date: July 16-18
Venue: Hilton Riverside, New Orleans

Information and Registration

 

In addition to NAHC president Bill Dombi, featured speakers will include:


54th Annual Meeting: "Bring Care Home"Presented by: Texas Association for Home Care & Hospice

Dates: August 28-31
Venue: Grand Hyatt Riverwalk
City: San Antonio


Information and Registration


FREE Webinar: "The Role of the Hospice Physician in Organizational Compliance"Presented by: FEMA

Date: September 6

Time: 10:30 AM - 12:00 PM, EDT

Register here 

Collaborating with the Administration for Community Living, the Substance Abuse and Mental Health Services Administration (SAMHSA) Office of Policy, Planning, and Innovation, and the Schoharie County, NY, Area Agency on Aging, the webinar is designed to equip organizations with strategies to ensure seamless service continuity during an emergency. 

 


 

Home and Community-Based Palliative Care: Past, Present, and Future
NAHC and HHFMA

September 28, 2023

More Information

 


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2023 NAHC Annual Meeting & Exposition *

"One Voice, Many Stories"

October 15-17
Gaylord Hotel and Conference Center
National Harbor, MD

Information and Registration

Keynote Speakers:

 


 

2023 National Home Care Conference*
Home Care Association of America

October 23-24, 2023

Hilton Chicago
Chicago, IL

More Information

 

 


Vision – Plan – Succeed: 2023 Leadership Conference

Association for Home & Hospice Care of North Carolina

October 29-31, 2023
Renaissance Hotel Ashville, NC

Information and Registration

Featured speakers:

Bill Dombi, Melinda Gaboury, Tim Rogers, Nick Seabrook, Mark Sharp, Robert Markette, Mark Kulik, and more.


Ignite Your Revenue Engine - Virtual

HomeCareSales

November 1-3, 2023

More Information


Strategic Analysis and Provider Guidance

CMS CY2024 Final Rule Cuts to Home Health

Axxess

November 9, 2023
2 PM CST

More Information


Unlocking Home Care Agency Efficiency with AI

Virtual Workshop

Automation Edge

Nov 8, 2023

11 a.m. CST

More Information


Home Health Final Rule: Clinical & Financial Strategies for Success in 2024

McBee Associates

Nov 8, 2023
1:30 - 2:30 p.m. EST
Virtual

More Information


Automating Your Compliance Process in Home Care

AxisCare and CareAcademy

Nov 8. 2023
12 p.m. CT
Virtual

More Information


2023 Annual Conference – Hybrid Hospice & Palliative Care

Hospice & Palliative Care Association of New York State

November 13-14, 2023
Albany Marriott Hotel
Albany, NY

More Information


Call for Speaker Proposals

Association for Home & Hospice Care of North Carolina (AHHC) Annual Convention and Expo

April 7-10, 2024
Raleigh Convention Center

Submit Your Proposal

The deadline to submit a proposal is November 15, 2023.

 


Understanding the CY 2024 Home Health Final Rule:

Your agency's path forward

WellSky

Nov 15, 2023
12 p.m. CST

More Information

Presented by Cindy Campbell, MHA-Healthcare Informatics, BSN, RN, COQS, CHHCM

Request for Speakers: 2024 Annual Conference

Indiana Association for Home Health Care

April 16-17, 2024

More Information

The deadline to submit proposals is November 17, 2023.

Safety Matters: Protecting Home Care Workers from Violence

National Association for Home Care & Hospice

Nov 29, 2023
3:00 - 4:00 p.m. EST

More Information


2023 Virtual Annual Conference
Virginia Association for Homecare and Hospice

Opening Date:November 15

More Information


Rapid Competency and Quality Improvement Training

CMS

November 30, 2023
1:00 p.m. EST

More Information


Safety Matters:
Protecting Home Care Workers from Violence

National Association for Home Care and Hospice

Nov 29, 2023
3 p.m. - 4 p.m. EST

More Information


Turning Lemons into Lemonade: Developing resilience in the face of change

McBee

Dec 6, 2023
1:00 p.m. EST

More Information


CRM Showcase:Empowering Reps for Smarter, More Efficient Growth

Trella Health

December 12, 2023
12 p.m. EST

More Information


Don't be Late for Section GGPrepare now for the new Discharge Function Score

NetSmart

Dec 12, 2023
2:00 p.m. EST

More Information


CRM Showcase: Empowering Reps for Smarter, More Efficient Growth

Trella Health

Dec 12, 2023
12 p.m. EST

More Information


Excavate-Tell-Affirm

Brand Leadership Summit

Revealing Genius

Dec 7-15, 2023
1 p.m. - 2 p.m. EST

More Information


RCM Success Toolkit:

Insights for RCM Leaders

NetSmart

December 14, 2023
2:00 p.m. EST

More Information


Understanding, Identifying, and Overcoming Conscious and Unconscious Bias

Home Care Pulse

Ongoing
FREE Sample Course

More Information


Home Health and Hospice Summit

HealthCare Synergy

January 10, 2024
Renaissance Hotel
Long Beach, CA

More Information


Home Care 100*

Lincoln Intelligence Group

January 21-24, 2024
The Fairmont Scottsdale Princess
Scottsdale, AZ

More Information


AGILE: Axxess Growth, Innovation and Leadership Experience*

Axxess

April 21-24, 2024
Irving Convention Center
Dallas, TX

More Information


Annual Conference & Trade Show

Michigan HomeCare & Hospice Association

May 8-9, 2024
Radisson of Kalamazoo

More Information


2024 KHCA Annual Conference

Kentucky Home Care Association

August 14-15, 2024
Embassy Suites by Hilton Lexington/UK Coldstream
Lexington, KY

More Information


Insight2024

6th Annual Forum on Coding, OASIS & Quality

McBee

Aug 5-7, 2024
Sheraton Overland Park Hotel at the Convention Center
Overland Park, Kansas

More Information


Agency Amplify

HomeCareSales

Recurring
2nd Tuesday

More Information


*The Rowan Report will see you there.


Your state or national association meeting or webinar not listed? Send the details to Conferences@RowanResources.com using this format:

Conference Title
Sponsoring Association
Date(s)
Hotel or Conference Center, City, State
URL



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