Volume 8, Number 43 — September  11, 2019



Dear Health Care at Home Colleague,

My partner in my "Rowan Reputation Resources" venture, Roger McManus, and I were invited to attend the first educational conference hosted by Honor, the San Francisco technology company that is offering partnership opportunities to personal care home care company owners. Frankly, we expected a day of sales pitches about partnering but we were quite mistaken. From the nationally known keynote speaker to panel after panel of PhD's, geriatricians, medical school professors, researchers and even a city councilman, we and the audience of over 200 were saturated with high-level content and inspiring admonitions. I try to capture a bit of the day for you in "Top National Healthcare Experts Appear at First Annual 'Sage' Conference." There were some innovative product vendors as well. I'll review those for you in coming weeks.

Partly because of losing a day of writing to that conference, this week's Rowan Report is coming to you a day late but I still want to direct the attention of hospice providers to Thursday's CMS Special Open Door Forum. They will be discussing the Hospice Outcomes & Patient Evaluation (HOPE) tool and other topics related to the Hospice Quality Reporting Program. It starts at 2:00 EDT so hospice providers should stop reading right now and get the dial-in information from our reprint of the CMS announcement.

Urgent Advocacy Reminder: Your Help is Needed

In addition to two tech vendor announcements involving Wellsky, Playmaker, and KanTime, we are repeating in more detail this week an important appeal from Bill Dombi at NAHC. Two bills, one in the House and one in the Senate, would stop CMS from cutting your PDGM pay rate by 8.01% in January. Read the details in "Senate Bill 433 and House Bill 2573 - Call Washington Today!" As we say in the article, "When was the last time a phone call got you an 8% raise?"

Worth the Trip

September is a busy time but a great opportunity to meet my subscribers in various cities. I'll be at the "Growth Summit" hosted by Melanie Stover and Cheryl Petelkis of "Home Care Sales" in Las Vegas next week. This is an opportunity for both Medicare and Private Duty providers. From there, I head south to Tucson for the HCAOA's Annual Leadership Conference, the major event of the association for Private Duty and Personal Care providers.

If PDGM is still a frightening mystery to you, don't forget that one of our sponsors, Axxess, is offering one-day seminars in nine cities over the next two months. Last week's article with all the details is still available at "PDGM Action and Strategy Seminars Kicking Off."

Have a great week. Keep making a difference!

Editor signature
Tim Rowan



Senate Bill 433 and House Bill 2573 - Call Washington Today!
Senate Bill 433 and House Bill 2573 are legislation important to all home health providers. It is desperately important that every DC lawmaker hears from the industry. Copyright on this article is waived. Share it widely.

Top National Healthcare Experts Appear at First Annual "Sage" Conference
Several top geriatricians and home care researchers shared a month's worth of wisdom in one day.

KanTime and PlayMaker Health Announce Strategic Integration
KanTime and PlayMaker Health now have an integration to help support growth for their common customers.

HOPE Open Door Forum and Technical Expert Panel
The documented process for development of the HOPE tool is currently underway and includes open door forums, focus groups, expert interviews and a technical expert panel (TEP). There is still time to get your nominations in and participate on the TEP for the HOPE tool.

WellSky Foundation Awards $50,000 to Nonprofit Agency Helping Children Heal from Abuse
WellSky Foundation names second recipient as Hephzibah Children’s Association, an organization providing short- and long-term group housing for children recovering from abuse and neglect



During the 3rd Quarter of 2020, web sites of the above advertisers were visited by home care and hospice executives and staff 3691 times.

To inquire about placing your message here, contact:

Kristin@rowanresources.com

As of this date, approximately 34,936,000 Baby Boomers have become Medicare eligible.

 

Last Week's Most-Read Stories:

Care Coordination the Goal of Amedisys-ClearCare Partnership
We spoke with both CEOs about the partnership that is improving care of Amedisys patients.

4 Reasons Why Hospices Should Consider Participating in Primary Care First
Our friends at Acclivity Health studied the CMS PCF demonstration and offer some reasons to sign up to test MA for hospice.




Upcoming Events

WEBINAR: 5 Crucial Ways to Prepare for PDGM

Sponsored by: HealthCare Synergy

Featuring: Michael Tidd, LVN, COS-C, COS-D
Dates: November 13
Time:
10:00 am PST / 1:00 am EST

Information and Registration

Agencies are rapidly trying to prepare for the PDGM payment model. We will show you the most crucial ways an agency can prepare for the internal changes needed for PDGM. While most agencies are focusing on how to instruct clinicians on the change, PDGM has the most impact on office functions. Attend and gain insight on the things the agency needs to be doing now to prepare for January 1, 2020.

Objectives:
1. Learn agency level changes that can be implemented to be successful in 2020
2. Understand how to approach budgeting and finances under PDGM
3. What do your clinicians really need to know to ensure the agencies continued success

Michael Tidd has over 19 years of experience in the Home Care Industry and is a frequent speaker at HealthCare Synergy Workshops and Webinars. He is a Software Developer, LVN and Certified in ICD-9/10 Coding and OASIS (COS-C, HCS-D). As the Clinical Manager for HealthCare Synergy, he directs the Outsourced Management Services, assists in directing the development of the Healthcare Assistant Web Edition, oversees the Clinical Documentation Auditing provided to clients and directs the Clinical Form Development for the Healthcare Assistant Web Edition. Michael continues to educate agencies in the ongoing regulations that CMS produces, the proper application of the Medicare Conditions of Participation and completing timely, accurate and defendable clinical documentation to survive in the current Medicare Reimbursement Model.


Webinar: Post-Acute Care Quality Reporting Programs

Presented by: CMS

Date: Thursday, November 14

Time: 2:00 - 3:00 pm EST

Fee: Free

Description: The Centers for Medicare & Medicaid Services (CMS) will be hosting a webinar for Medicare-certified hospice providers to provide an overview on Hospital Quality Reporting Program (HQRP) requirements.

During this webinar, CMS subject matter experts will provide information on the following topics:

CMS will answer questions at the end of the webinar as time permits.

Register

Conference: Successful Home Health Transformation

Hosted Dixon Healthcare Solutions, Inc.

Date: December 5-6
Location
: Bally's, Las Vegas
Time: 7:00 am - 4:00 pm
Speakers: Richard K. Dixon, Cheryl Peltekis, RN, Meaghan McCormick, Esq., Donna Floyd, RN, BSN, J'non Griffin, RN, MHA, HCS-D, BCCH-C, COS-C, WCC; Annette Lee, RN, MS, HCS-D, COS-C; Cory Mertz, managing partner for a leading healthcare M&A firm.

Information and Registration

Approved for up to 10 hours of Continuing Nursing Education by Corexcel, an accredited provider by the American Nurses Credentialing Center's Commission on Accreditation.

 


 

WEBINAR: PDGM Preparation: Operational Strategies

Sponsored by Kornetti & Krafft Health Care Solutions & MedBridge

Date: December 5
Time: 1:00 pm EST

Information and Registration

Knowing that resources are tight as PDGM approaches, Kornetti & Krafft is offering a free overview of OASIS D1 to ensure that changes to this critical data collection instrument do not get lost in the shuffle.

What is Included:

 


Homecare 100 *January 19-22
JW Marriott Miami Turnberry Resort
Miami, FL

https://www.homecare100.com/

WEBINAR: Key Documentation Issues for 2020 & the Future

A 90-Minute Lunch & Learn Audio Conference by Elizabeth E. Hogue, Esq. Health Care Attorney

Date: March 18
Time:
1:00 - 2:30 EDT

Encore date:
March 25; On-demand recording available


Information and Registration

Documentation remains a key requirement for home care providers as the consequences for inadequate documentation become more severe.

Gather your staff members to emphasize effective documentation yet again. Real examples of cases involving problematic documentation will be presented. Questions and case examples are welcome, and extensive handouts will be provided for use by staff members.

Recordings Available: Pandemic Recovery - Rebuild Stronger Than Ever

Texas Association for Home Care and Hospice

Two days of keynote and breakout presentations for home health and hospice providers.

Purchase Recordings

 


Virtual Conference: Virtual Summit on Health System Recovery from the COVID-19 Pandemic 

The Nation’s Health System Leaders Engage in a Real-Time Dialogue on Pandemic Recovery and the Future of Health Care in America

Sponsored by: Global Health Care, LLC

Featuring:

Date: June 22-25

The Nation’s Health System Leaders Engage in a Real-Time Dialogue on Pandemic Recovery and the Future of Health Care in America

All health care providers offering full-time, hands-on services to COVID patients click here to register at no cost.

All others register here by June 5 for $200 discount


Webinar Series: Sales Training, Home Health and Hospice

Presented by: Healthcare Strategica, LLC

Featuring: Michael Ferris

1 - 8-week Hospice & Palliative Care Sales Training Course

2 - 8-week Home Health Sales Training

Rowan Report subscribers: Register with this link to receive $100 discount.

We have taken our best of class industry specific sales training bootcamps and are offering them via Webinar to enable you to continue to train your sales team in today's world of limited travel and social distancing.

The Hospice and Palliative Care course will be offered live every Tuesday starting May 19 through July 7, 2020.

The Home Health course will be offered live every Tuesday starting May 21 through July 9, 2020.

Each class will have participation exercises, homework assignments, quizzes and question and answer opportunities.

Each participant will receive their own course materials and individual coaching and feedback. At the conclusion of the course each student will receive a certificate of completion, an invitation to join the exclusive Sales Mastery Group* and opportunity to join the 52-week Sales Training Excellence Course.*

* Only available to Sales Professionals that have successfully completed the 8-week Sales Training Course – additional fees may apply.

Each session will be offered on-demand and if unable to attend the live webinar, you will be able to view the recording and participate in exercises, questions, coaching and quizzes. If you start after the first webinar date, you will be provided with access to those classes missed so that you can get caught up or you may elect to attend via the recorded sessions.


Virtual Conference: NAHC Financial Managers Annual Meeting

July 27-30

Register


Free Webinar: Carpe Diem: Now is the Ideal Time to Excavate Your Brand Genius

A complimentary webinar & roundtable discussion for executive business leaders

Featuring: Mary Maloney

Date: September 11
Time: 12:00 - 12:45 EDT

Now more than ever we need leaders ready to own a new world narrative - those who are brave enough to strategically position and message their voice in the marketplace from a deeper perspective of purpose that connects directly to what lights them up (their brand genius).

Many leaders confess that they have forgotten their greatness or feel lost in a sea of sameness, amongst a fiercely competitive set. They say they struggle with what words will resonate or feel “salesy” when asked, “What do you do?”

Thanks to the pace of technology, we have less than seconds to connect, therefore, it’s no longer all about what you do for a living and the quantifiable goals you achieved;  it’s much more about what you stand for, the legacy you want to leave and building trust expeditiously with your tribe.

 If 82% of people make buying decisions based on emotion (Capgemini), what emotive messages are you sending?

This webinar will start you on your journey to deliberately make your personal brand come alive.

Register


PIVOT. PREPARE. PROSPER.

The 2020 Annual Conference of the Association for Home and Hospice Care of North Carolina

September 28-30
This year's conference will be presented online

Information and Registration

Sign up to hear presentations by:


Free Webinar: Preparation For A New Normal — Infection Control

Presented by: Savii

Featuring: James Cohen, CEO, Nevvon

Date: October 20
Time: 1:00 EDT
Fee:
Free

Register

This webinar is catered to home care agency owners, HR, operations, nursing and marketers.

You will learn:


FREE WEBINAR: How Technology Enhances Home Care in an Increasingly Remote World *

Sponsored by: Care Connect

Moderator:Panelists: Tim Rowan

Panelists: Mike Gelman, President COO, CareConnect; Jim Rolla, SVP, VNSYNY Partners in Care; Steve Pellito, SVP, Provider Sales, Sandata

Date: November 12
Time:
1:00 pm EDT

Register


Virtual Conference: Southwest Homecare and Hospice

A collaborative online conference by the home care associations of:

Date: November 18-19

Information and Registration

Experience recognized experts and thought leaders as they share their insights, actionable strategies, and relevant tools and resources.


*The Rowan Report will see you there.

A QUALITY JOB: Clinical Management & Care Coordination Under PDGM

Hosted by VNAA
Sponsored by MatrixCare/Brightree
Presented by Simione Healthcare Consultants

Featuring: Laura Wilson, RN, BSN, Sr. Manager, Simione Healthcare Consultants
Date: Wednesday, September 11
Time: 12:00 pm EDT

Free Registration

PDGM is so much more than a billing change! Home health agencies preparing for payment reform need to look closely at clinical operations to make accommodations that will uphold quality, including care alternatives that add value to the equation. In this webinar, we’ll share insights based on the findings of gap analyses to help your organization make a successful transition under the new requirements. Recommended Attendees: Clinical Managers, Intake Staff, Coders / QA, Finance & Billing personnel Hosted by VNAA, sponsored by MatrixCare/Brightree, presented by Simione Healthcare Consultants




Your state or national association meeting or webinar not listed? Send the details to Conferences@RowanResources.com using this format:

Conference Title
Sponsoring Association
Date(s)
Hotel or Conference Center, City, State
URL



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