Volume 9, Number 38 August  5, 2020

Dear Healthcare at Home Colleague,

Thanks to all who joined our survey asking about post-COVID plans to keep people working at home. We will keep it open one more week and publish the results in our August 12 issue. Click here. You can complete it in less than 5 minutes.

You should have received the announcement that our Home Care Technology Buyer's Guide opened this week. Quite a number has tried it out alreadyso far. This free service will continue to evolve and improve so be sure to come back from time to time and see how we are making it easy for you to streamline your software selection process.


Home Care
Have you installed Google Analytics on your web site? Guest author Roger McManus, MBA, continues his series of tips to improve your online reputation with a step-by-step primer on installing and understand this free tool. Click below on "Google Analytics: Grab a Geek and Get on Board."

Home Health
In this week's "CMS News" column, we reprint two announcement about regulatory changes. The ABN deadline has been extended because of the ongoing COVID-19 pandemic, and home health star ratings have been republished because of an error in the June 25 version.

We interviewed a startup tech company this week that has developed a communications system to help your patients get their prescriptions for Home Medical Equipment delivered within two days. Delays have been known to cause severe consequences, up to and including hospital readmissions. their service could make you look good and they charge the payer, not you. Read about Tomorrow Health in "Startup Tech Company Seeks to Improve DME Relationships"

In Part 3 of our series about Extraordinary Women in Home Care, meet Raizy Weiss, the COO of Preferred Home Care of New York.

Lastly, don't miss the three announcement in this week's Vendor Watch column. eSolutions and Homecare Homebase are working together. Netsmart talks about the rush of hospices recently contracting for its software. And telehealth company Aloe Health is bending over backward with a 50% discount on its new monitoring system to help providers that have COVID patients.

Be sure to give our new Home Care Technology Buyer's Guide a look. http://homecaretechnology.info

Have a great week. Stay healthy and keep making a difference!

Editor signature
Tim Rowan

CMS News: Star Report Error Corrected, ABN Deadline Delayed
— Star ratings posted on June 25, 2020 contained an error.
— Fee For Service ABN Deadline Delayed

Extraordinary Women in Home Care: Part 3
Showcasing Raizy Weiss, COO, Preferred Home Care of New York. "No matter what issues come my way, I stay true to my vision and see it through."

Google Analytics: Grab a Geek and Get on Board
Don't be afraid of Google Analytics. Get some help and take advantage of it.

Startup Tech Company Seeks to Improve DME Relationships
Tomorrow Health streamlines communications between HHA, DME, and hospital.

Vendor Watch
— eSolutions announces integration with Homecare Homebase
— Netsmart suddenly signs up 16 sixteen new hospice and palliative care organizations
— Aloe Care announces Aloe Care Essentials to help remote caregivers during pandemic

During the 2nd Quarter of 2020, web sites of the above advertisers were visited by home care and hospice executives and staff 4523 times.

To inquire about placing your message here, contact:


As of this date, approximately 38,555,000 Baby Boomers have become Medicare eligible.


Last Week's Most-Read Stories:

It Is Time to Send CMS Your Comments on 2021 Proposed Rule
Public comment period expires August 31. Home health financial advisor says, "Let's flood CMS with thoughtful comments."

Building A Stronger Direct Care Workforce Yields Better Outcomes
New York HHA increases aide retention, improves patient care by providing aides with training and a mobile app.

Upcoming Events

Free Webinar: Carpe Diem: Now is the Ideal Time to Excavate Your Brand Genius

A complimentary webinar & roundtable discussion for executive business leaders

Featuring: Mary Maloney

Date: September 11
Time: 12:00 - 12:45 EDT

Now more than ever we need leaders ready to own a new world narrative - those who are brave enough to strategically position and message their voice in the marketplace from a deeper perspective of purpose that connects directly to what lights them up (their brand genius).

Many leaders confess that they have forgotten their greatness or feel lost in a sea of sameness, amongst a fiercely competitive set. They say they struggle with what words will resonate or feel “salesy” when asked, “What do you do?”

Thanks to the pace of technology, we have less than seconds to connect, therefore, it’s no longer all about what you do for a living and the quantifiable goals you achieved;  it’s much more about what you stand for, the legacy you want to leave and building trust expeditiously with your tribe.

 If 82% of people make buying decisions based on emotion (Capgemini), what emotive messages are you sending?

This webinar will start you on your journey to deliberately make your personal brand come alive.



The 2020 Annual Conference of the Association for Home and Hospice Care of North Carolina

September 28-30
This year's conference will be presented online

Information and Registration

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Home Care Technology Report is published by Rowan Consulting Associations, Inc., Colorado Springs, CO. All rights reserved. Request reprint permission by writing to editor@homecaretechreport.com.

HCTR is free to subscribers and supported by its generous advertisers. To inquire about presenting your message to our 12,000 subscribers, write to Kristin in our ad sales department, Kristin@RowanResources.com.