Volume 8, Number 43 — August 28, 2019
Dear Healthcare at Home Colleague,
Medicare Home Health
I promote a lot of free webinars here on this page and on my company web site, RowanResources.com. This time, I am inviting Medicare Home Health providers to join me on my own free webinar. I'll have the registration details next week but, for now, just pencil in September 11 at 1:00 EDT on your calendar. I'll be talking about new technologies to help you thrive when episodes are 30 days and therapy no longer earns additional payments. My webinar will be sponsored by wound care technology company Swift Medical.
Private Duty Home Care
There are a lot of success stories in non-medical home care, but we have rarely come across one that might be titled, "From Personal Care Attendant to CEO." The new owners of SaviiCare avoided a fatal error so many VC and private equity investors commit, they hired someone with home care expertise to run their company instead of installing a finance expert with no healthcare experience. You will enjoy reading her plans for Savii as well as her PCA roots as she begins her second years as CEO. "Hard Work Pays Off for New Savii Chief"
Patient Engagement Technologies
What is the primary reason your non-medical and skilled nursing patients go to the hospital emergency department? I used to think it was falls related to medication mis-management but I learned recently it is fear and uncertainty. "What is this new pain all about?" Call the doctor, get his on-call associate, who always says, "You'd better go in." A new patient communication technology from Synzi might slash ED utilization by mitigating patient and family fear and uncertainty. Read about their video communication system in "New Care Coordination System Says 'Can We Talk?'"
CMS News
Guest author Elizabeth Hogue, Esq. offers a refresher for Medicare Home Health and Hospice providers in "How to Contest Survey Deficiencies." We also have an announcement from CMS for hospices in our "CMS News" column.
Vendor Watch
Casamba, owner of the HealthWyse home health and hospice EMR, announces an integration with "nVoq," a speech recognition technology.
Worth the Trip
The "Society of Certified Senior Advisors" is an organization that offers training and certification to post-acute care providers, financial planners, and attorneys. Their annual conference this week in Portland, Oregon is a forum for all categories of senior services providers to come together and share experiences. Roger McManus and I will be speaking about Online Reputation Management.
We will also be sharing information about our Online Reputation Management system at the HCAOA meeting in Tucson, September 22-23. If competition, census growth and staff recruiting are high on your list, drop by and let's see if our system can help.
"Home Care Sales" still has some seats open for their 2019 training, "Growth Summit," Las Vegas, September 17-19. Cheryl Petelkis, RN, and Melanie Stover, OT, are highly respected sales trainers.
One of our sponsors, Axxess, is teaming with BKD to offer a series of PDGM trainings. You can find the list of the nine cities on their tour and get registration information here. I hope to see you at one of these events.
If you are on your way to San Diego this week for the 6th Annual Connected Health Conference, GrandCare has announced that CEO Laura Mitchell will participate in the session "Senior Tech Channels: Home Service Providers, Builders, Care Agencies" on Thursday, August 29 at 2:15pm.
Have a great week. Keep making a difference!
Yesterday a PCA, Today a CEO: Hard Work Pays Off for New Savii Chief
At the end of her first year as CEO, Savii's Kristen Duell looks back on her home care roots as a Personal Care Attendant.
New Care Coordination System Says "Can We Talk?"
Florida company redefines home telehealth in terms of multi-party video conversations and secure messaging.
Refresher: How to Contest Survey Deficiencies
Guest author home care attorney Elizabeth Hogue describes two ways to contest inaccurate or inappropriate survey deficiencies.
CMS News: Hospice Reports Released
Vendor Watch
— Bayada to acquire 100+ year old VNA
— Casamba to bring HIPAA-compliant speech recognition to Home Health, Hospice and Skilled Nursing Facilities
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During the 2nd Quarter of 2020, web sites of the above advertisers were visited by home care and hospice executives and staff 4523 times. To inquire about placing your message here, contact: Kristin@rowanresources.com As of this date, approximately 34,782,000 Baby Boomers have become Medicare eligible. |
Last Week's Most-Read Stories:
Future of U.S Caregiving: High Demand, Scarce Worker Supply
New Sponsor Profile: eSolutions Celebrates 20 Years
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WEBINAR: 5 Crucial Ways to Prepare for PDGM
Sponsored by: HealthCare Synergy
Featuring: Michael Tidd, LVN, COS-C, COS-D
Dates: November 13
Time: 10:00 am PST / 1:00 am EST
Information and RegistrationAgencies are rapidly trying to prepare for the PDGM payment model. We will show you the most crucial ways an agency can prepare for the internal changes needed for PDGM. While most agencies are focusing on how to instruct clinicians on the change, PDGM has the most impact on office functions. Attend and gain insight on the things the agency needs to be doing now to prepare for January 1, 2020.
Objectives:
1. Learn agency level changes that can be implemented to be successful in 2020
2. Understand how to approach budgeting and finances under PDGM
3. What do your clinicians really need to know to ensure the agencies continued successMichael Tidd has over 19 years of experience in the Home Care Industry and is a frequent speaker at HealthCare Synergy Workshops and Webinars. He is a Software Developer, LVN and Certified in ICD-9/10 Coding and OASIS (COS-C, HCS-D). As the Clinical Manager for HealthCare Synergy, he directs the Outsourced Management Services, assists in directing the development of the Healthcare Assistant Web Edition, oversees the Clinical Documentation Auditing provided to clients and directs the Clinical Form Development for the Healthcare Assistant Web Edition. Michael continues to educate agencies in the ongoing regulations that CMS produces, the proper application of the Medicare Conditions of Participation and completing timely, accurate and defendable clinical documentation to survive in the current Medicare Reimbursement Model.
Webinar: Post-Acute Care Quality Reporting Programs
Presented by: CMS
Date: Thursday, November 14
Time: 2:00 - 3:00 pm EST
Fee: Free
Description: The Centers for Medicare & Medicaid Services (CMS) will be hosting a webinar for Medicare-certified hospice providers to provide an overview on Hospital Quality Reporting Program (HQRP) requirements.
During this webinar, CMS subject matter experts will provide information on the following topics:
- Hospice Item Set (HIS) reporting requirements;
- HQRP compliance cycle;
- How to achieve hospice compliance;
- CAHPs survey requirements; and
- How to switch CAHPS survey research vendors.
CMS will answer questions at the end of the webinar as time permits.
Register
Conference: Successful Home Health Transformation
Hosted Dixon Healthcare Solutions, Inc.
Date: December 5-6
Location: Bally's, Las Vegas
Time: 7:00 am - 4:00 pm
Speakers: Richard K. Dixon, Cheryl Peltekis, RN, Meaghan McCormick, Esq., Donna Floyd, RN, BSN, J'non Griffin, RN, MHA, HCS-D, BCCH-C, COS-C, WCC; Annette Lee, RN, MS, HCS-D, COS-C; Cory Mertz, managing partner for a leading healthcare M&A firm.Approved for up to 10 hours of Continuing Nursing Education by Corexcel, an accredited provider by the American Nurses Credentialing Center's Commission on Accreditation.
WEBINAR: PDGM Preparation: Operational StrategiesSponsored by Kornetti & Krafft Health Care Solutions & MedBridge
Date: December 5
Time: 1:00 pm EST
Knowing that resources are tight as PDGM approaches, Kornetti & Krafft is offering a free overview of OASIS D1 to ensure that changes to this critical data collection instrument do not get lost in the shuffle.
What is Included:
- Highlight key differences between OASIS D and D1
- Make an informed decision about the use of "=" as a response
- As an outsourced OASIS/Coding company, the most commonly seen OASIS errors and proven strategies for success will be included.
Homecare 100 *January 19-22
JW Marriott Miami Turnberry Resort
Miami, FL
https://www.homecare100.com/
WEBINAR: Key Documentation Issues for 2020 & the Future
A 90-Minute Lunch & Learn Audio Conference by Elizabeth E. Hogue, Esq. Health Care Attorney
Date: March 18
Time: 1:00 - 2:30 EDT
Encore date: March 25; On-demand recording available
Information and Registration
Documentation remains a key requirement for home care providers as the consequences for inadequate documentation become more severe.
- What can home health agencies do to avoid denials by ZPICs, RACs, etc., for lack of homebound status and reasonable and necessary care?
- What kind of documentation must home health agencies, hospices, private duty agencies and HME companies maintain regarding gifts to referral sources and payments to physicians who make referrals to them?
- How can providers avoid an increase in enforcement action in this area?
- What kinds of documentation problems are private duty agencies facing with regard to recoupments from state Medicaid Programs?
- What dangers do electronic medical records cause for all types of home health providers?
- Is it true that if it wasn't documented, it wasn't done?
Gather your staff members to emphasize effective documentation yet again. Real examples of cases involving problematic documentation will be presented. Questions and case examples are welcome, and extensive handouts will be provided for use by staff members.
Recordings Available: Pandemic Recovery - Rebuild Stronger Than Ever
Texas Association for Home Care and Hospice
Two days of keynote and breakout presentations for home health and hospice providers.
Free Webinar: Home Care Marketing Best Practices for Medicaid Agencies
Presented by: Ankota
Featuring: Steve "The Hurricane" Weiss
Date: June 18
Time: 12:00 EDT
Fee: FreeHere are a few biographical fun-facts about Steve:
- As a marketer, grew Care Choice, a private duty home care agency from 16 clients to over $5 million in annual revenue
- His company, Hurricane Marketing Enterprises runs marketing boot camps and provides other services to help agencies grow and thrive
- Steve has been a featured key-note speaker in many national conferences
- Check out his website here: homecaremarketing.net
- The best things about a session with Steve are his passion for home care, his great stories and his infectious energy!
Virtual Conference: Virtual Summit on Health System Recovery from the COVID-19 Pandemic
The Nation’s Health System Leaders Engage in a Real-Time Dialogue on Pandemic Recovery and the Future of Health Care in America
Sponsored by: Global Health Care, LLC
Featuring:
- David Brailer, MD, PhD, Executive Chairman, Health Evolution, Former National Coordinator for Health Information Technology, Former CEO, CareScience
- Bruce D. Broussard, MBA President and CEO, Humana, Former Chair and Chief Executive Officer, US Oncology
- Michael W. Cropp, MD, MBA President and CEO, Independent Health, Chairman, Alliance of Community Health Plans
- Wyatt Decker, MD, MBA CEO, OptumHealth
Date: June 22-25
The Nation’s Health System Leaders Engage in a Real-Time Dialogue on Pandemic Recovery and the Future of Health Care in America
All health care providers offering full-time, hands-on services to COVID patients click here to register at no cost.
Virtual Conference: ATA Annual Meeting
American Telemedicine Association
Date: June 22-26
Free Webinar: What Your Plumber Knows That You Don't: 21 Dangers of Ignoring Online Marketing
Presented by: Savii
Featuring: Tim Rowan, MA and Roger McManus, MBA
Date: June 24
Time: 2:00 - 3:00 EDTLocal businesses used to be able to stand out from the crowd with TV and Yellow Pages ads. Those days are gone. Today, savvy marketers leverage the power of the Internet to make the case that they are the best choice among a throng of competitors. Many home care agencies, however, have not yet learned this lesson. They either ignore this critical tool because they do not understand it, or mistakenly assume that their mostly older clients are not attuned to using the Internet.?Preview: it is their adult child who picks a home care agency for them, not the elderly persons themselves.
Webinar Series: Sales Training, Home Health and Hospice
Presented by: Healthcare Strategica, LLC
Featuring: Michael Ferris
1 - 8-week Hospice & Palliative Care Sales Training Course2 - 8-week Home Health Sales Training
Rowan Report subscribers: Register with this link to receive $100 discount.
We have taken our best of class industry specific sales training bootcamps and are offering them via Webinar to enable you to continue to train your sales team in today's world of limited travel and social distancing.
The Hospice and Palliative Care course will be offered live every Tuesday starting May 19 through July 7, 2020.
The Home Health course will be offered live every Tuesday starting May 21 through July 9, 2020.
Each class will have participation exercises, homework assignments, quizzes and question and answer opportunities.
Each participant will receive their own course materials and individual coaching and feedback. At the conclusion of the course each student will receive a certificate of completion, an invitation to join the exclusive Sales Mastery Group* and opportunity to join the 52-week Sales Training Excellence Course.*
* Only available to Sales Professionals that have successfully completed the 8-week Sales Training Course – additional fees may apply.
Each session will be offered on-demand and if unable to attend the live webinar, you will be able to view the recording and participate in exercises, questions, coaching and quizzes. If you start after the first webinar date, you will be provided with access to those classes missed so that you can get caught up or you may elect to attend via the recorded sessions.
FREE WEBINAR: COVID-19 Forum: How Coronavirus is Reshaping Home Health and Hospice Financial Operations *
Sponsored by: HealthRev Partners
Moderator: Tim Rowan
Panelists: Bobby Robertson, Chip Carroll, Holly Miller, John Reisinger, Rachel Bracken (details below)Date: July 9
Time: 2:00 pm EDT
Not only is the home care industry under tremendous clinical pressure, but you are also likely feeling a financial squeeze. Because of this, forward-thinking agency leaders are exploring new strategies and opportunities to remain solvent. In this webinar, our panelists will chat about ways to achieve financial success when so many are struggling. They will discuss:
Panelists:
Bobby Robertson | President & Founder, Missouri Home Hospice
Chip Carroll | Director of Strategy & Business Development, Playmaker Health
Holly Miller | Chief Revenue Officer, Playmaker Health
John Reisinger | Principal, Innovative Financial Solutions for Home Health
Rachel Bracken | Vice President of Services, HealthRev Partners
Moderated by Tim Rowan | Editor, Healthcare at Home: The Rowan Report
Part III: "Agency Leadership and Operations" is set for July 23.
Virtual Conference: NAHC Financial Managers Annual Meeting
July 27-30
Conference: Leading Age Leadership Conference
Hosted by: VNAA, Elevating Home, and Leading Age
In light of the President’s national emergency declaration to address the coronavirus pandemic, LeadingAge is postponing the 2020 Leadership Summit originally scheduled April 20-22 to August 10-12, 2020 at the Omni Shoreham Hotel in Washington, DC.
We understand that the possibility or reality of COVID-19 means all-hands-on-deck at our member communities and travel bans for our Business Partners, with a singular focus on the health and welfare of residents, clients, staff, and families.
LeadingAge will continue to assist with information and resources to help you respond to COVID-19. You’ll find a clearinghouse of resources—updated daily—at leadingage.org/coronavirus-resources.
If you registered for the conference, you will be sent an email with information on your registration and hotel reservation.
With the Leadership Summit, LeadingAge has designed an event for forward-thinking leaders to connect, engage in dialogue, and deepen their knowledge about the future—how we can shape it, and the paths to get there together.
*The Rowan Report will see you there.
PDGM’s Behavioral Adjustments - What You Need to Know Now
Sponsored by eSolutions
Featuring: Karri Wright, Sr. Director, Product Management at Homecare Homebase
Date: Thursday, August 29
Time: 2:00 pm CDT
Fee: FreeThe webinar covers:
- CMS assumptions and intended adjustments and their impact on:
- Upcoding
- Comorbidities
- LUPA Avoidance
- Considerations for HHAs
- Evaluating your HHA data now to assess tomorrow based on today’s reality
A QUALITY JOB: Clinical Management & Care Coordination Under PDGM
Hosted by VNAA
Sponsored by MatrixCare/Brightree
Presented by Simione Healthcare ConsultantsFeaturing: Laura Wilson, RN, BSN, Sr. Manager, Simione Healthcare Consultants
Date: Wednesday, September 11
Time: 12:00 pm EDT
Free Registration
PDGM is so much more than a billing change! Home health agencies preparing for payment reform need to look closely at clinical operations to make accommodations that will uphold quality, including care alternatives that add value to the equation. In this webinar, we’ll share insights based on the findings of gap analyses to help your organization make a successful transition under the new requirements. Recommended Attendees: Clinical Managers, Intake Staff, Coders / QA, Finance & Billing personnel Hosted by VNAA, sponsored by MatrixCare/Brightree, presented by Simione Healthcare Consultants
Your state or national association meeting or webinar not listed? Send the details to Conferences@RowanResources.com using this format:
Conference Title
Sponsoring Association
Date(s)
Hotel or Conference Center, City, State
URL
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