Volume 11, Number 20 July  20, 2022

Dear Healthcare at Home Colleague,

Two major news items this week. One of interest to non-medical Personal Care providers, the other to Medicare Skilled Nursing agencies. We also feature a CEO interview with information for all providers as well as three important news releases in our "Vendor Watch" column.


The 2023 proposed payment scheme has been released by CMS and there is precious little good news to report. All state and national associations are urging you to submit comments, reminding CMS that your efforts REDUCE their overall healthcare costs and putting hundreds of you out of business will lead to a net increase in what they pay to all Medicare providers. In today's edition, we summarize the major points in the proposed rule and give you instructions on how to submit your comments online or by mail.



It seems as though every week a news release involving artificial intelligence crosses our desk. Once regarded as too futuristic for in-home care, AI is rapidly providing insights and efficiencies not previously available from traditional data analysis. We interviewed two CEO founders this week with innovative care coordination platforms, one aimed at Home Care, the other at the previously empty spaces between every care provider touching every patient.

Home Care Quote expands the familiar intake questionnaire into an intelligent tool that offers care plan suggestions and an hourly rate quote customized to the exact level of personal assistance, homemaking, and other non-medical care a prospective new client needs. 

Dina is a care coordination platform likened to an air traffic control tower. It facilitates data exchange among all providers, from nurses to physicians to DME providers to meal delivery services, allowing them to work together as though they were under one roof. It also gathers data from every one of them and presents it in an actionable format to reduce hospital admissions.

In this week's Vendor Watch column, we introduce a company that has reduced the price of its basic Agency Management Software system to zero and a bionic mobility device company that has engaged a fashion designed to enhance its line of wearables.


Worth the Trip

Everyone in post-acute IT, plus everyone with an appreciation for technology in Home Health and Home Care needs to put Lincoln Health Leadership's new technology conference on their calendar. "Home Care Tech Expo" will have its debut September 6-8 at the beautiful Gaylord in National Harbor, Maryland, just outside Washington DC. Scroll down for registration information. I hope to see you there.

"Are You Ready?" is the title of this year's Annual Meeting of the Association for Home & Hospice Care of North Carolina. Long regarded as one of the best state conferences of the year, this one promises to be special. Among the over 20 guest speakers will be Bill Dombi; David Rendall, Author; NC DHHS's Debra C. Farrington, MSW, LCSW; AHHC of NC Staff and Lobbyists; experts from ACHC; CHAP; Axxess; WellSky; FORVIS; KATANA Safety; Cone Health; Delta Care Rx; The Joint Commission; Well Care Health; SembraCare, Inc.; SimiTree; LTSS Consulting, Inc.; Healthcare Provider Solutions; CareXM; 3HC and more! Scroll down for registration information.

The Home Care Association of America hopes to get beyond its pandemic-delayed schedule and gather in Orlando, September 18-19 for its Annual Leadership Conference for private duty providers. hcaoa.org

If I miss you at the NAHC Financial Managers meeting in Las Vegas this week, or in Maryland or Orlando in September, I hope we can all catch up at the NAHC Annual Meeting and Expo, "Connection 4.0: Linkup." After two postponements due to Covid and hurricanes, this year's meeting is definitely on for October 23-25 in St. Louis. Scroll down for details and registration information.

Have a great week. Keep making a difference!


Editor signature
Tim Rowan

Thousands of Comments Needed to CMS Proposed 2023 Payment Schedule
Once again, MedPAC and CMS demonstrate they do not believe in-home care reduces overall costs. Proposed cuts will put many HHAs out of business, raising Medicare's hospital and SNF costs, harming patients.

Why Do All Clients Pay the Same Rate for Different Levels of Care?
We took a close look at "HomeCareQuote," a new tech company, founded by Home Care veterans, that has developed AI software to customize care -- and hourly rates -- for each home care client.

Interoperability Goes Mainstream with Dina's Care Coordination Platform
We interviewed Dina CEO Ashish Shah to learn about AI-assisted care coordination to reduce hospital admissions and lower costs.

Vendor Watch
— Careswitch to give away Agency Management Software
— Wearable clothing firm engages clothing designer to add class to bionics
— ONC releases Interoperability

During the 3rd Quarter of 2022, web sites of the above advertisers were visited by home care and hospice executives and staff 4251 times.

To inquire about placing your message here, contact:


As of this date, approximately 46,409,000 Baby Boomers have become Medicare eligible.


Last Week's Most-Read Stories:

Shock and Awe at Homecare 100
475 attendees too stunned to applaud.

Direct Care Workers in the United States: Key Facts
PHI's most recent study of the in-home, direct care profession does not bode well for agency recruiting hopes.

Upcoming Events

2022 NAHC Financial Management Conference & Exposition *

Date: July 24-26
Venue: Caesar's Palace, Las Vegas

Information and Registration


Register for the in-person conference - starting at $750 for NAHC members or $1,025 for non-members - or for the digital only content - $400 for members and $600 for non-members. If you register for the in-person conference, you'll get access to all of the digital content.

2022 ONC Virtual Tech Forum 

Sponsored by: Office of the National Coordinator for Health IT

Location: Online

Dates: September 9, 16, and 23

Information and Registration

ONC has posted the high-level agenda and opened up registration for the 2022 ONC Virtual Tech Forum on HealthIT.gov. This year's event takes place during three consecutive Fridays in September (9th, 16th, 23rd). As in years past, the Tech Forum will feature industry perspectives on the progress made in health IT over the past year, and highlight how we can continue to advance health technology to improve patient care, health equity, data exchange, and interoperability.


2022 Leadership Conference: Association for Home & Hospice Care of North Carolina

Dates: September 25-27

Venue: Hotel Ballast

City: Wilmington

Register: ahhcconferences.com

20 educational sessions led by top industry experts, 30+ high caliber speakers, and over 40 exhibitors, including NAHC's Bill Dombi; David Rendall, Author; NC DHHS's Debra C. Farrington, MSW, LCSW; AHHC of NC Staff and Lobbyists; experts from ACHC; CHAP; Axxess; Wellsky; FORVIS; KATANA Safety; Cone Health; Delta Care Rx; The Joint Commission; Well Care Health; SembraCare, Inc.; SimiTree; LTSS Consulting, Inc.; Healthcare Provider Solutions; CareXM; 3HC and more!

Bandwidth, Not Burnout: Workforce Technologies To Combat Burnout in Home-Health and Hospice

Free Webinar, presented by: CareXM

Speakers: - Kelli Carner, RN, BSN, BRMP, MHA, CBRM, Executive Director of Information Services, Providence Home and Community Care; Jeanette Dove, RN, MA, Executive VP & Chief Quality Officer Emeritus, Bristol Hospice and Founder/Principal, Engage Home-Health and Hospice Consultancy; Laurie Nelson, BSN, RN, Director of Clinical Services, CareXM

Date: September 28, 2022
Time: 2:00 - 3:00 EDT

Details and Registration

In our post-Pandemic world, higher percentages of operating budgets are going to "staffing." But in spending these extra dollars are we solving for triage chaos, improving both patient and clinician experiences?

Three expert clinician-managers – two from top-10 Home-Health and Hospice providers and one the from the company delivering Software with a Service solutions – will assess our current situation, point out what is needed for future development, and share their POV about what is available today to solve for triage chaos and sustainable, scalable growth, yielding Bandwidth, not Burnout.

MHCA 52nd Annual Meeting & Expo

Sponsored by: Minnesota Home Care Association

Date: October 12-14
Venue: Breezy Point Resort
City: Breezy Point, MN

Information and Registration

2022 NAHC Annual Meeting & Exposition *

"Connection 4.0: Linkup"

Date: October 23-25
Venue: America's Center Convention Complex
Location: St. Louis, MO

Information and Registration

This year, we want to celebrate one of the most meaningful touchstones of our industry — connection. At the Home Care and Hospice Conference and Expo, we'll explore ideas around connection and community to help attendees reach their stakeholders in authentic and meaningful ways.

New technology, workforce developments, and the importance of high standards in quality care continue to push our community of clinicians and providers to revamp their strategies and skill sets. This event is the meeting point for you to uncover groundbreaking ideas, discover new interests, and network with industry pros.

Meet us in St. Louis, Missouri, once known as the "Gateway to the West." So, it is perfectly centered to make those connections even easier for members and attendees from all ends of the U.S. We look forward to linking up with you this October!

42nd Annual Conference

Presented by: Hospice & Palliative Care Association of NYS

Dates: November 2-3

Venue: Albany Marriott


Information and Registration



2022 Annual Conference
New Mexico Association for Home and Hospice Care

Date: November 3
Venue: CNM Workforce Training Center
City: Albuquerque

Information and Registration


Homecare 100 *

Presented by: Lincoln Healthcare Leadership

Date: January 22-25, 2023
Venue: Ritz-Carlton, Orlando, Grande Lakes, FL

Registration Information

Your state or national association meeting or webinar not listed? Send the details to Conferences@RowanResources.com using this format:

Conference Title
Sponsoring Association
Hotel or Conference Center, City, State

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